College Marketing & Media
Our Capabilities
Digital Media & Campus Marketing
Reach college students with opt-in email campaigns, digital media placements, and promotional offers—targeted by school, region, or intramural sport.
- Access to a digital network reaching 4.4MM student emails
- Email + digital bundle options (web banners, pre-roll)
- Email campaign strategy and creative development
- Special brand collateral distribution
- Brand signage and campus postering
- Custom brand sweepstakes and promotions
- Summer orientation kit inclusion
- Inclusion in graduation cap and gown orders
Product Sampling
Drive peer-to-peer sampling placing the brand directly into students’ hands through national or campus targeted high-volume, efficient, and cost-effective sampling opportunities—at college bookstores, intramural events, fitness centers, campus hotspots, and retail spaces.
- Ability to sample to 5MM+ students per month
- Hand-to-hand sampling at campus bookstores
- Product inclusion in web orders and register bags
- Sampling at campus rec centers and fitness facilities
- Sampling via intramural and event partnerships
- Takeovers and tabling at key student foot-traffic zones
- Custom packaging, fulfillment, and logistics support
Student Ambassadors
Leverage student ambassador campaigns built around your goals to drive peer-to-peer engagement, create social content, drive brand awareness, generate sales, and produce research on your targeted campuses.
- Custom Program Development (weekly, monthly, semester-long)
- Student ambassador recruitment, training, and management
- Branded social media content (Instagram, TikTok)
- Product sampling, brand demos, and campus event activation
- Special offer distribution, student insights, and lead generation
- Campaign reporting and incentive management
NIL Marketing
Leverage strategic partnerships with student-athletes to deliver authentic, social-first brand campaigns with NIL compliance.
- Athlete identification by demo, affinity, and sport
- Content co-creation and creative oversight
- Social content across Instagram and TikTok
- NIL rules and legal compliance management
- Multi-athlete and multi-campus activations
Campus Collaborative
Tap into our student facing website and network of students interested in professional development, brand marketing opportunities, and content creation. This engaged network of majority Gen Z college and university students serves as a source of research and insight for brands seeking to understand latest opinions and trends.
- Campus Collaborative Creators for program piloting
- Insight sessions and cultural relevance vetting
- Talent sourcing for ambassador and NIL roles
- Creative testing and messaging feedback
- Student research panels
- Voice-of-Consumer qualitative feedback and content
