Meet
Kristin Reedman
Kristin is a Partner at Newbridge Marketing Group with over 17 years of experience turning big ideas into bold campus programs. She began her career in digital media planning, then joined Newbridge as a junior marketer focused purely on college marketing. After years of learning the ins and outs of the space and growing the business, that focus naturally evolved—just like Gen Z did—into student ambassador programs, pop-up activations, and campus tours. Along the way, Kristin discovered that her passion goes beyond just connecting brands to college students; it’s about creating authentic moments that resonate with people. She’s passionate about building standout programs that deliver real value—for students and the brands she proudly champions—and she finds true fulfillment in watching those campaigns drive meaningful results. Kristin has led work across entertainment, automotive, retail, tech, and food, always with an eye toward impact and innovation.

Outside of work, I’m a full-time hockey mom to three boys—Jaxon, Cole, and Milo—and I love traveling, shopping, and soaking up every chaotic, joyful moment of life with my family.