Read the latest from our world, to yours!

NMG Icon
Blog

Experiential Marketing Agency Chicago

Experiential marketing agency Chicago brands trust for live events, pop-ups, and brand activations that drive real engagement and measurable results.

NMG Icon
Blog

7 Creative Brand Activation Ideas to Boost Engagement

Discover brand activation ideas to boost engagement, build loyalty, and turn everyday moments into unforgettable brand experiences.

NMG Icon
Blog

Marketing to College Students: 8 Mistakes to Avoid

What brands often get wrong when targeting students, and how to improve your campus strategy.

NMG Icon
Blog

Top Guerrilla Marketing Ideas to Attract College Students

How brands can use guerrilla marketing to stand out and drive campus engagement.

NMG Icon
Awards

Chief Marketer's Agencies of the Year 2026

Learn how we were able to become a Chief Marketer's Agencies of the Year for 2026. Hear from our team and their involvement to bring this to life.

NMG Icon
Blog

How to Do a Pop-Up Shop Successfully for Your Brand

A practical guide to planning and executing pop-ups that drive engagement, brand awareness, and ROI.

NMG Icon
Blog

9 Benefits of Experiential Marketing

Why experiential marketing builds loyalty, increases engagement, and delivers measurable impact for brands.

NMG Icon
Blog

How to Market to College Students Effectively

Beyond the basics — how to connect, engage, and create loyal student fans.

NMG Icon
Blog

Mobile Marketing Tours: 8 Smart Ways to Maximize ROI

From objectives to measurement: maximize impact at every stop.

NMG Icon
Blog

10 Experiential Marketing Tactics to Elevate Your Brand

Tactics that turn real-world interaction into buzz, loyalty, and measurable results.

NMG Icon
Blog

Pancakes, Partnerships, and Promotion

Newbridge and Kodiak took to the road to drive trial of Kodiak's pancakes and bars to feed people's epic days and even wilder lives.

NMG Icon
Awards

Creating Connection in a Disconnected World

Proud to be on Event Marketer's 2025 IT List; proof that real, joyful experiences drive connection and results.

NMG Icon
Blog

What Today's Students Really Need and How Brands Can Support Them

A closer look at today’s student priorities, backed by Newbridge’s U.S. College Lifestyle & Spending Report.

NMG Icon
Awards

Newbridge Named One of Chief Marketer’s Top Marketing Agencies for 2025

Celebrating standout work in experiential and college marketing and looking ahead to a big year of growth, creativity, and connection.

NMG Icon
Awards

Big Win at Event Marketer's Ex Awards

Newbridge won the Ex Award for Best Sampling Event for Jack Link's and Silver Finalist for Best Event on a Budget ($500k or less) for The North Face.

NMG Icon
Blog

Highlights from Natural Products Expo West

From wellness trends to vibrant booth activations, Expo West proved that creative experiences drive lasting impact and meaningful brand engagement.